Mastering Value Negotiation in Film and Media
In today's world we are negotiating all the time both in our private and professional lives, irrespective of our industry, job function or seniority. The film and media industries have increased in complexity over the last few years as business models have changed, technology has disrupted the status quo and digital transformation has changed the way content is produced and distributed. In this increasingly complex and fast-changing world, negotiation skills are a crucial asset to every industry professional.
This comprehensive two-day programme is designed for professionals in the film and media industry looking to enhance their negotiation skills. The course focuses on understanding and mastering the art of value negotiation.
The programme comprises a combination of theoretical concepts in negotiation dynamics and practical application of the concepts in role plays and teamwork. As well as face-to-face negotiation role plays, the participants will have access to an AI-driven negotiation role play platform. The programme is based on the work of eminent scholars of negotiation such as Roger Fisher, William Ury and Horacio Falcao.
Program 15th of april- Day 1
Introduction and welcome. Setting the stage for the course, outlining objectives, and participant introductions.
Understanding value negotiation. Exploring the concept of value negotiation and its importance in the film and media industry.
Role play and teamwork. Engaging in practical exercises to apply theoretical concepts.
Activity debrief. Reflecting on the role play, discussing outcomes and learning points.
The 7 elements of negotiation. Detailed exploration of the key negotiation elements and their application.
Lunch
Role play and teamwork. Further practical exercises to deepen understanding.
Activity debrief. Analysis and discussion of the second role play session.
Negotiation strategies. Introduction to various strategies to enhance negotiation outcomes.
Role play and teamwork. Advanced negotiation simulations.
Activity debrief and wrap-up of the day. Final reflections and learning points from the day's activities.
Program 16th of april – Day 2
Value discovery, creation and claiming. Learning to identify and leverage value in negotiations.
Role play and teamwork. Applying day two's focus in practical scenarios.
Activity debrief. Insights and reflections from the morning session.
Alternatives. Exploring alternative solutions and creative approaches in negotiations.
Lunch
Role play and teamwork. Continued practical application of learned skills.
Activity debrief. Discussing outcomes and lessons from the post-lunch session.
Power and ethics in negotiation. Understanding the dynamics of power imbalances and ethical considerations.
Role play and teamwork. Final role play session to solidify learning.
Overall debrief and next steps. Wrapping up the programme with final thoughts and guidance on implementing negotiation skills in real-world scenarios.
What will you learn?
Participants will gain insights into the strategic aspects of negotiation, learn to identify and create value in all aspects of their daily work, and understand the ethical considerations involved.
Who should attend?
This programme is ideal for producers, directors, writers, and other film and media professionals who regularly engage in negotiation and the decision-making processes. Participants will leave the course with enhanced skills, practical tools, and greater confidence in their negotiation abilities.
